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In this study, press conferences by the Republic of Turkey Ministry of Culture and Tourism General Directorate of Promotion and Overseas Organization of Press were examined in written, visual and digital media. The promotional news reviewed, was obtained from the official website of the Republic of Turkey Ministry of Culture and Tourism General Directorate of Promotion on 16-18 April 2019. Content analysis used in the study was conducted on the news of 32 countries. The news about Turkey within the scope of the research; tourism attractiveness, promotion activities, events, tourism news, alternative tourism types, gastronomy and shopping news were found in the most different destinations. Many of the historical monuments in Turkey covers news related to tourism attractiveness and cultural charm of the ancient city. 181 news media that are published about Turkey in 2017 are; tourism and travel magazines, internet, national ghats, TV and radio channels. In general, a large portion of the news about Turkish tourism is made up of news articles by the Turkish authorities, such as travel writers, journalists and representatives of the sector. In alternative tourism faith, with news about the unpopular tourism destinations in Turkey for winter tourists and backpackers congress tourism also attract attention. Most news about Istanbul has emerged as a destination. Istanbul is followed by Cappadocia, Mugla and Aydin. The countries where most news publication for Turkey; Ukraine, United Arab Emirates (UAE), USA, Finland, France, Russia and Japan.

Turkey, Tourism, World Press, Media.

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